PR & PAID SOCIAL
PR & PAID SOCIAL
Rockets of
awesome
Rockets of Awesome is an online kids clothing subscription service and e-commerce site. During my time as Marketing Coordinator for this DTC brand, I had the opportunity to shoot different seasonal versions of the pop-up-turned-flagship store in New York City, a variety of events held at the store, as well as behind-the-scenes and detail-shot work during seasonal photoshoots.
My photos were used in numerous marketing materials such as email campaigns, social media content for multiple platforms (Pinterest, Facebook, Instagram), the company website, and other marketing collateral.
My on-model shots were also used in partner marketing campaigns with Condé Nast, with my images appearing as paid media under the social handles for Vogue, Glamour, and Architectural Digest.
Example of my photography for Rockets of Awesome paid media in partnership with Condé Nast (parent company of Glamour)
SENIOR RESOURCE GROUP (SRG)
Marg Burg, a resident of SRG Sun City West, AZ community, The Heritage Tradition, recently celebrated her 90th Birthday in the most fearless way possible... jumping out of a plane! With 24 hours notice of this birthday activity, I was able to coordinate between our PR agency and the community team to have this story shared across multiple Arizona news outlets including AZCentral, 12News, KKTV, WKRC, The AZ Weekend, and West Valley View.
The story gained popularity, becoming shared across other online publications and blogs including Cleveland 19 News, Phoenix.org, Breitbart, Essentially Sports, DoYouRemember.com, Flipboard, and MyModernMet.com.